Fastest Growing Magazine Category

Interior design and decoration magazines grew from 47 titles in 1994 to 142 titles in 2004, out-pacing any other magazine category for growth. Dog, wedding, and lifestyle magazines have also grown over the last ten years according to the newest edition of the Standard Periodical Directory published by Oxbridge Communications, Inc.

The directory is the largest directory of U.S. and Canadian periodicals, with information on 56,042 magazines, journals, newspapers, newsletters, directories, and yearbooks in its latest edition. The new edition is completely current with more than 4,207 new titles and more than 38,480 updated listings.

Magazine categories declining in number of publications from 1994 to 2004 are in-house publications, from 365 publications to 88 titles; general interest magazines, from 104 to 27; television and video, from 172 to 87 publications; and environment and ecology, from 140 to 76.

Categories with the largest amount of publications of all types, magazines, journals, and newsletters, for 2004 are college student with 3,069 titles, medicine with 2,797 titles, law with 2,087 titles, and business and industry with 1,046 titles.

Creative new concepts that sparked the periodical industry over the last ten years are free newspapers targeting commuters, and a previously untapped youth market. Health issue articles in newsletters and magazines arose to meet the population’s passion for staying fit.

Again, there are several industries mentioned above that have niches for you to test your creative prowess. Hope this gets your juices flowing.